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Fashion Revolution - Steps

April 17, 2021

Fashion Revolution - Steps

The theme for Fashion Revolution 2021 is ‘Rights, Relationships, Revolution’ which addresses larger issues in the fashion supply chain, particularly those of exploitation and inequality between brands/consumers in the Global North and workers in the Global South.  As a fair trade manufacturer (located in India) and brand (both in India and the US), we have spent years developing a vertical, fair trade company (we are guaranteed members of the WFTO, number 1047).  Our mission is to ensure fair trade practices, improve our sustainability profile and be a force for good in the fashion industry. 

 

To us, being a force for good entails ensuring equitable, non-exploitative trading relationships. At the heart of sustainable trading relationships is worker rights.  Fair trade protects worker rights and fosters an environment of collaboration amongst all participants in the supply chain. 

 

Fair trade specifies that members make commitments to: transparency, ethical treatment of workers, safe working conditions, ensuring equality of employment, promoting responsible development, working toward improved environmental sustainability, respecting producer’s cultural identity, and advocating for increased awareness of fair trade. 

 

Fair trade extends beyond the manufacturing to include relationships between producers and fair trade buyers as well.  The WFTO addresses this relationship as follows:  “Buyer and producer relationships are ‘based on reciprocal benefits and fair exchanges and should be of a nature that extends beyond trading itself.”  Buyers should collect feedback from end consumers and share it with producer groups, buyers should view themselves as representatives of producers, should work together for the greater good in terms of sharing information and building a network of fair trade businesses.  Fair trade buyers should support producer groups financially, in terms of resources and hand-in-hand training as relevant.

 

WFTO members are expected to openly share supply chain information, production plans and business practices. 

 

Keeping both the specific list of practices and the ethos of fair trade in mind, we’d like to share more of our practices, our process, and our thoughts on how to develop equitable relationships. 

 

We will do this in 3 blogs, each covering an aspect of this year’s theme: rights, relationships and revolution.




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Fit/Sizing/Care

FIT

Our styles are meant to give room to breath and move.  We use fine tailoring coupled with a relaxed, comfortable fit.

We use a fit guide for each of our styles to provide more information about the fit that was intended.

Slim Fit: a close fit to the body. Regular Fit: a comfortable, relaxed fit with room around the body. Generous Fit: a very loose fit (such as in our oversized blouses) with lots of room around the body for ease of movement.

SIZING

h4XS/ 36

h4S/ 38

h4M/40

h4L/ 42

h4XL/44

h4chest

h435.5 inches/ 90 cm

h437.5 inches/95 cm

h439.5 inches/ 100 cm

h441.5 inches/ 105 cm

h444.5 inches. 113 cm

h44cm extra from body

h4waist

h426 inches/ 66 cm

h428 inches/ 71 cm

h430 inches/ 76 cm

h432 inches/ 81 cm

h435 inches/ 89 cm

h4fitted

h4low waist

h428 inches/71 cm

h430 inches/76 cm

h432 inches/ 81 cm

h434 inches/ 86 cm

h437 inches/ 94 cm

h4fitted

h4hip

h437 inches/ 94 cm

h439 inches/ 99 cm

h441 inches/ 104 cm

h443 inches/ 109 cm

h446 inches/ 1

h44cm extra from body

WASHCARE

All garments have been washed several times during the printing/dyeing and manufacturing process.  

CARE for 100% cotton

We recommend cold water machine wash (up to 30 degrees celsius) with a bio detergent and either tumble dry on low heat or line dry in shade for all of our 100% cotton garments/homewares (except for quilts).  

Iron on reverse side of garment following fabric settings.  

Do not use bleach or stain remover.

Cold water wash and low heat drying or line drying in the shade will increase the life of the garment, prolong the vibrancy of the colors and reduce energy use. Shrinkage on all cottons is minimal, approximately 3%.

Garments/homewares are dyed or printed using AZO free, low-impact, pigment or reactive dyes unless otherwise noted.  These dyes are color-fast, but care should still be taken to wash with like colors to retain the vibrancy of the colors.

CARE for 100% cotton quilts

For quilts with cotton fill, we recommend spot or light surface cleaning only with a damp cloth and mild detergent.  Eco-friendly dry cleaning is also recommended. 

CARE for herbal/vegetable dye items

Vegetable dyes are not colorfast and are specifically marked in the product description.  We strongly recommend that all vegetable dye products be washed once before use in a cold water wash with minimal detergent.  Wash separately. Tumble dry on low heat or line dry in shade.  Iron on reverse side.  Do not use bleach or stain remover.

Please keep in mind that indigo dye does continually fade over time.  This is the nature of true indigo dye and is not a defect, but rather a sign of the 'living' nature of the dye.

CARE for silk and cotton/silk

For our silk and cotton silk garments/homewares, we also recommend gentle cycle machine wash cold water (up to 30 degrees celsius) or delicate hand washing to increase the life of the garment and reduce the environmental footprint from energy use, detergents and water wastage.  

Tumble dry on low heat or line dry in shade.  

Iron on reverse side of garment following fabric settings.

Do not use bleach or stain remover.

Dry cleaning using an eco-friendly service is also recommended.

CARE for linen and cotton/linen

For our linen and cotton linen garments/homewares, we also recommend gentle cycle machine wash cold water (up to 30 degrees celsius) or delicate hand washing to increase the life of the garment and reduce the environmental footprint from energy use, detergents and water wastage.  

Tumble dry on low heat or line dry in shade.  

Iron on reverse side of garment following fabric settings.

Do not use bleach or stain remover.