Mehera Shaw Receives Sustainability Leadership Award in India!

April 09, 2013

Mehera Shaw Receives Sustainability Leadership Award

Consortium of Green Fashion: Best Initiative and Valuable Contribution to Green Fashion Awarded by DyStar, Mumbai and SOFT (School of Fashion Technology), Pune.

“A path breaking initiative by DyStar and SOFT (School of Fashion Technology), the Consortium of Green Fashion has a vision to be the leading platform for exchange of ideas, information and sustainable practices that makes Green Fashion as the only choice for the present and the future. Its mission is to increase ecological awareness in the textile and fashion industry by establishing a premier forum that facilitates research and promotes Green Fashion.”

CGF has awarded Mehera Shaw Textiles Pvt. Ltd. this honor within the textile and fashion industry in recognition of their efforts in the fields of sustainability and ecology.

Mehera Shaw is a sustainable lifestyle brand, producing upmarket, artistic, casual women’s clothing for both the domestic Indian market and international market.  They use artisan prints, natural fibers, handloom fabric and organic cottons all with top quality stitching, made at their in-house production studio in Jaipur, India under fair trade standards.  Mehera Shaw is also member of the Fair Trade Federation in the US. 

Mehera Shaw also works in conjunction with Mehera Shaw Foundation Trust--a registered non-profit whose mission is sustainable artisan development-- to create a line of accessories upcycled from production scrap fabric.  

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Our styles are meant to give room to breath and move.  We use fine tailoring coupled with a relaxed, comfortable fit.

We use a fit guide for each of our styles to provide more information about the fit that was intended.

Slim Fit: a close fit to the body. Regular Fit: a comfortable, relaxed fit with room around the body. Generous Fit: a very loose fit (such as in our oversized blouses) with lots of room around the body for ease of movement.














XS/ 36

S/ 38


L/ 42





35.5 inches/ 90 cm

37.5 inches/95 cm

39.5 inches/ 100 cm

41.5 inches/ 105 cm

44.5 inches. 113 cm

4cm extra from body


26 inches/ 66 cm

28 inches/ 71 cm

30 inches/ 76 cm

32 inches/ 81 cm

35 inches/ 89 cm



low waist

28 inches/71 cm

30 inches/76 cm

32 inches/ 81 cm

34 inches/ 86 cm

37 inches/ 94 cm




37 inches/ 94 cm

39 inches/ 99 cm

41 inches/ 104 cm

43 inches/ 109 cm

46 inches/ 1

4cm extra from body





Wash Care

We recommend cold water machine wash with a bio detergent and either tumble dry on low heat or line dry in shade for all of our 100% cotton garments.  Cold water wash and low heat drying or line drying in the shade will increase the life of the garment, prolong the vibrancy of the colors and reduce energy use. Shrinkage on all cottons is minimal, approximately 3%.


For our silk and cotton silk garments, we also recommend gentle cycle machine wash cold water or delicate hand washing to increase the life of the garment and reduce the environmental footprint from energy use, detergents and water wastage.


All garments have been washed several times during the printing/dyeing and manufacturing process.